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A Note From Our Editor: April 2020

  |   By Alison McGill

Like most of you, I am in my sixth week of working remotely. The good news accordingly to Canada's health experts is our efforts to #stayhome and to plank the COVID-19 curve are working. To continue this success we also know we will be remain on this trajectory for several more weeks to stay safe and healthy.

Weddingbells coverage of the pandemic and how it has impacted weddings has been steady and evolving with the crisis. It is a tough time for couples planning a 2020 wedding and the wedding industry. As of today, weddings through July have been (or are in the midst of being rescheduled) and the last half of the year is shaping up to be a booming wedding season like no other. Let’s hope all can proceed according to plan for 2020’s last quater; we must remain cautiously optimistic as times are still very uncertain.

I wanted to highlight some of the amazing content Weddingbells has created over the past month, stories which inform and inspire. With social distancing here to stay for a while, the intimate wedding has become this year’s hottest wedding trend (it was my personal wedding style back in 2009). We have tips on how to share the news of wedding postponement with guests; thoughts on considering a virtual wedding; and where to start with your wedding planning if you are just engaged (2021 is looking like a good place). Also, you can still shop for your dress via virtual gown shopping and also start to make honeymoon plans  (Canada is a great place to consider for upcoming romantic travels). We also have one bride-to-be’s story of how she handled rescheduling her dream destination wedding in Palm Springs this October to the Toronto-area this September. “I knew exactly what I was looking for and am actually getting excited about planning another wedding.” Read her story here.

We've also been mindful of how everyone is feeling at home and taking time for proper self care. We’ve been spending more time on tech and you may have found yours isn’t quite up to the task of handling all the demands of our new virtual life, our thoughts on that here. Increased screen time also means being vigilant about unplugging and taking mindful time for you, read more on that here. Keeping your wedding workouts rocking, your hair and colour looking fresh and making time for a daily bath ritual are all things we love right now.

I wanted to say a huge thank you to Canadian luxury footwear brand Zvelle and Elle AyoubZadeh, company founder and creative director. Elle reached out wanting to bring some joy to brides whose weddings are impacted by COVID-19 by giving away three pairs of beautiful Zvelle shoes. We had an overwhelming response and Elle opted to gift five 2020 brides with their wedding shoes. "Generosity is one of our core values at Zvelle and we take every opportunity we can to practice that,” AyoubZadeh shares. We could not agree more and this an initiative that made our hearts sing.

We love hearing from you and interacting on our social platforms—we’re @weddingbellsmag on InstagramTwitter and Facebook whenever you want to get in touch.

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