A creative, cute and clever wedding hashtag for your nuptials is a must, but what makes a perfect one? Though this sounds like a relatively easy wedding planning task, you’d be surprised how much time and energy finding the perfect wedding hashtag can take.
“A hashtag has to be three things: short, memorable and personal,” explains Gillian Roberts, principal at Toronto-based events company Gillian Roberts & Co. “It should be short so people don’t make a mistake and spell something incorrectly, therefore defeating the purpose of the hashtag altogether. It should be memorable so your guests can easily remember it and not constantly have to look for it. Most importantly, it should be personal. If you and your fiance are laid back, funny people then your hashtag should be witty as well. If you’re more conservative and having a more traditional wedding then your hashtag should reflect that. Don’t force something that isn’t you.”
Read on for more of Roberts tips on creating the perfect hashtag for your celebration.
Weddingbells: Why is it so important to have a wedding hashtag?
Gillian Roberts: “Wedding hashtags are great because they’re the easiest way to have all of your guests’ pictures from your wedding and events leading up to your wedding in one, easy-to-find place. Your wedding hashtag also in many ways becomes the brand name for your wedding and allows your social media followers to follow along on your journey.”
WB: When do you you need to create your hashtag?
GR: “It’s best to have your wedding hashtag created before your first wedding event, for example your engagement party or bridal shower. If you like, you can always use it if you post about wedding dress shopping or choosing your bridal party but that depends on your personal level of social media activity. Be yourself and share as much as you like to share.”
WB: What should be avoided when creating a wedding hashtag?
GR: “Avoid anything that could cause people to have to think about it too much. Avoid it being too long, having incorrect spellings; numbers are not ideal. You want it to be simple and easy to remember.”
WB: Should you include your hashtag on your wedding invites?
GR: “I suggest not including your wedding hashtag on your invitation. Your invitation is a special keepsake that you may frame cherish your entire life. I don’t like the idea of a hashtag on an invitation because invitations should be timeless and we don’t know where hashtags will be (or if they will even exist) down the road.”