Floral wedding gowns with voluminous, rosette-embellished skirts and exquisite, hand-beaded blossom-adorned corsets have long been a popular choice among brides, but this season the time-honoured bridal fashion accent has truly been re-imagined with ultra-feminine blooms popping up in a variety of chic new ways. Designers such as Sareh Nouri, Oscar de la Renta, Amsale, Theia and Terry Fox (to name a few!) are using colour, embroidery, lace and even ruffled embellishments within their Fall/Winter 2012 and Spring 2013 collections to reinvent floral wedding gowns for the modern bride. This is one reinvigorated trend designed to stand the test of time. Whether you want an over the top wedding dress complete with bursts of colourful blooms, or prefer the type of floral wedding gowns that are more subtly inspired by nature, designers are finding new ways to interpret the theme for every bridal aesthetic. To assist you in your search for “the dress” we’ve picked 10 of our favourite new floral wedding gowns from some of the top names in bridal couture — a few dramatic confections for the glamour girls and some understated options for the ethereal brides — in the hopes that these fresh-off-the-runway styles will help inspire the search for your dream dress.